Personal finance, intentionally

Two minutes a day.
Total financial clarity.

SimpleFi asks you a few smart questions about your money each day — spending, savings, debt, investments. No bank linking. No budgeting templates. Just an honest daily picture and the habit that changes everything.

14-day free trial · No credit card required · Cancel anytime

🔒 No bank credentials. Ever.
📋 Manual entry = intentional engagement
About 2 minutes a day
👪 Built for solo users and couples

Most money apps track everything.
You still feel lost.

Your bank feeds data into Mint, YNAB, or a spreadsheet. Categories pile up. You check it once, feel guilty, and close the tab. The problem isn’t information — it’s intention.

SimpleFi flips the model. Instead of pulling your data, it asks you about it. That two-minute daily moment of attention is the product. The awareness compounds like interest.

The daily habit loop

Three steps. Two minutes. Done.

1

Mood check-in

Before you see any numbers, you rate how you’re feeling about your finances. Honest baseline first — data second.

2

Smart questions

A card for each account. SimpleFi asks only what’s relevant today — spending, payments, transfers, balances. Tap through in seconds.

3

Today’s picture

Net worth, cash, debt, assets — your complete financial snapshot, plus a streak update and a moment of genuine affirmation.

Built different. On purpose.

Every decision in SimpleFi is intentional.

🔒

No bank linking

No Plaid, no credentials, no third-party data exposure. You enter what you know. Your data lives with you, not an aggregator.

🧐

No budgeting

SimpleFi isn’t about categories and limits. It’s about awareness. Knowing where you are is more powerful than micromanaging where you’re going.

🤍

Emotionally adaptive

The numbers never change — the framing does. If you’re rebuilding, SimpleFi shows up differently than if you’re thriving. The UI meets you where you are.

👪

Built for couples

Both partners log independently. The household sees a shared picture. Dual streaks, async collaboration, no "who updated the spreadsheet?" friction.

🔥

Streak-powered habit

Every day you log, your streak grows. Miss one? There’s grace for couples. The goal isn’t perfection — it’s consistency over months.

📱

Works on any device

A full PWA — install it like a native app on iOS or Android, use it on desktop. One codebase, zero compromises.

The app that reads the room

SimpleFi doesn’t treat everyone the same. It adapts to your financial reality — the tone, the encouragement, even the visual energy of the interface.

Thriving
“Net worth up $340 this month. You’re building something.”
Steady
“Consistent. 18 days logged. This is how it works.”
Navigating
“Debt is down $120 from last month. Small and real.”
Rebuilding
“You logged today. That’s the whole job right now.”

States are never labeled to you. The app just feels different.

Start paying attention.

Two minutes a day. No bank linking. No budgeting. Just you and your money, every day, until clarity becomes second nature.

$4.99/month after trial · Cancel anytime